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Marcia Recieves Well Deserved TWIN Honor! One of seventy-three
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Did you know that Marcia is a TWIN?

Before everyone starts murmuring for name, age, and other particulars, this TWIN, is Tribute to Women In Industry,as sponsored by the YWCA. Marcia was one of 73 outstanding female business leaders recently honored at this year's luncheon; only four of these ladies were from North County firms. And to show the real magnitude of this award, there have been fewer than 2,000 TWIN honorees in the 26 years the award has been given.

Why was Marcia so honored? Read the description of her duties as detailed in the event program, and see if you don't agree.

The program reads, "Marcia's responsibilities include scheduling shredding jobs and serving as liaison between CSR and customer, assuring that each job is completed on time every time. Marcia also ensures each completed shred meets or exceeds existing standards regarding the destruction of confidential and sensitive documents. In addition, she administers Shred-it's popular 'Stop Identity Theft,' a nationally-recognized campaign dedicated to educating the public on ways to prevent identity theft."

Not stated in the program was her pleasant professional manner, her ability to handle twenty jobs at once and complete them all perfectly!

What would we do without Marcia and her incisive ways? Thank you Marcia for all you do. Your honor is much deserved!


The FACT Act and You: To Help You Comply is The Reason Why We're Calling
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Like it or not, the Fair (and) Accurate Credit Transactions Act (FACT Act), is a fact of life! Reduced to its basics, this new law has four (4) parts, and each one mandates actions by our customers; the Safeguards rule requires 'service providers by written contract to protect customers' personal information.' To assist our client's in compling wth this Rule, we have designed a Client Service Agreement that meets all compliance requirments. We recently mailed this form to each client asking that it be signed and returned in the postage paid ennvelope we supplied.

We know how busy everyone is in today's business world; details may be overlooked or postponed; to make compliance even easier, our Client Retention Specialist, Bob Decker is contacting most of our client's to remind them to sign and return the Agreement. Incidentally, the Agreement in no way changes or alters the frequency, quality, quantity or cost of your current service - - it is designed to facilitate our client's compliance with the FACT Act.

Here is a recap of the two most salient of the laws, starting with The Safeguards Rule - Shredding Policy: Every firm must have a written privacy procedure in place, including:

A description of the staff that has access to protectedd material;

how this private information will be used; when and under what conditions this information can be disclosed;

all associates must agree to these limitations.

In addition the firm must:
1. Design and implement a written statement regarding their information security program appropriate to the company’s size and complexity, the nature and scope of its activities and the degree of sensitivity of the customer information it handles.
(a) Assign one or more employees to oversee the security aspects of their program;
(b) Conduct a risk assessment of their data destruction;
(c) Establish safeguards to control the risks identified in the assessment and regularly test and monitor these safeguards;
(d) Require service providers, by written contract, to protect customers’ personal information; and
(e) Periodically update the security aspects of this program.
The Disposal Rule

By June 1st , 2005 each firm must be in compliance by having in place a policy on what materials to dispose of, and how this disposal is to be completed, by both adopting and implementing their own document destruction policies.

Compliance with this Rule includes:
• Having a written policy in place which states how the firm will handle nonpublic personal information (NPI);
• Assigning a person or persons who has the authority to monitor the handling of confidential and sensitive information, and to implement changes in how this information is handled;
• Off-site destruction or recycling jobs must be monitored by the person or persons with the assigned authority; videos of the destruction process are not evidence that the destruction process has been completed unless notarized by a notary who observed the process; if a recycling project can not be completed at one time, documents must be stored in a locked, secure facility until it can be completed;
• Implementing and monitoring compliance with policies and procedures that require shredding or other forms of destruction of paper documents and electronic media containing consumer information: and
• “Chain of Custody? must be observed; actual destruction of documents is completed by the third party firm. “Chain of Custody? is observed when documents to be destroyed are placed in a secure unit before custody is transferred to the third party;
• Contracting with a third party to properly dispose of consumer information and monitoring their performance.
So, look for your letter, and expect our call. For the complete text of the FACT Act, go to www.ftc.gov; for our synosis:www.shreditsd.com


Stop ID Theft! Free Credit Repots! Free What? Credit Reports!
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As an update on our highly sucessful 'Stop ID Theft' program, we recommend that you check your credit report at least once a year. Now you can do this FREE! Beginning December 1st, 2004, the FACT Act (FACTA to some), has mandated that credit granting agencies make available to everyone one FREE credit report from each of the three major credit reporting agencies each year. (Don't confuse this with the free credit reports ads that appear every 15 seconds on the internet! The FACT Act credit reports are free, no subscription needed!

So, what do you do? And how do you do it? If you live in Alaska, Arizona, California, Colorado, Hawaii, Idaho, Montana, New Mexico, Nevada, Oregon, Utah, Washington and Wyoming, go to AnnualCreditReport.com, give them the info they request, and as Emiril says, 'Bam' you'll have it within 3-4 days via mail or within secondly if by e-mail.

No on-line capabilities? Call 1-877-322-8228 or write: Annual Credit Report Request Service,
P.O. Box 105281, Atlanta, GA 30348-5261.
For those outside the Western section, be patient,your time is coming: the Midwest gets the service in March, the South in June, and the Eastern states in September.

How to Correct Errors

Just as sure as you can be sure that J. Lo will be on the cover of People Magazine, you can be sure that your credit report will have mistakes, errors and mis-statements in it. These may be as varied as showing a wrongly defaulted loans, a divorce recorded to someone who was never married, mis-spelled names, typos in addresses, even perhaps, loan's granted to identity thieves in your name and never repaid. (Some experts say that four in five credit reports contain some error of consequence.)

You can dispute errors by following the instructions listed on the credit report you receive. Procedures differ sligtly from company to company. But, don't expect miracles - - the three credit bureaus were fined $2.5 million by the FTC for not answering calls to toll-free numbers set up so consumers could dispute inaccuracies in the credit reports. The system was overwhelmed by compliants before, and instead of hiring the personnel to handle the influx, the credit bureau boys

shined the entire process on. Most experts are expecting a little better, but not much, service this time around. We'll see.

And, if you do get them to respond to your particular problems, be prepared to prove your claims. As Judge Wapner says,'You got receipts?' Use them. And, keep a log of your contacts with the credit boys. Good records offset stupid spending, or something like that.


Industrial Espionage or Dumpster Diving? It Still Costs You!
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The Orange County Register reported recently that Poly-Tak Protection Systems,Inc., an Irvine CA, firm which makes plastic film used to protect carpets and other surfaces during painting and reconstruction jobs, filed for reorganization under Chapter 17 of the Federal bankruptcy code.Why?

Because an Illinois federal court jury awarded $2.35 million to Surface Shields Inc.,a competitor which makes similar protective plastics. Why the award? Because Poly-Tak was found liable for tortious interference with economic advantage, defamation, deceptive trade practices and commercial bribery. The claim arose from a separate incident unrelated to the Dumpster-diving claims as described above. In that claim, Surface Shields Inc.,accused Poly-Tak of stealing confidential company information, sacrasanct trade secrets, customer lists and other vital company information, by sifting through their trash (dumpster-diving, box surfing, 'trashpionage'). Poly-Tak was found guilty of these charges. Their bankruptcy filing was seen by Surface Shields executives as a move on the part of Poly-Tak to avoid paying this judgement.

What all thie means to you and I, is simple. Shred all documents. Protect yourself, your company, and your employees. Remember the old adage, it is better to be safe than sorry. Shredding helps protect you from competitors who make your trash theirs in an attempt to gain an unfair advantage.


World Class Service Makes Shred-it S.D. World Wide Winner
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Tom Caso, Vice President and General Manager of Shred-it San Diego returned from the Annual G.M. Meeting in Canada with a world class prize: the prestigious 'Most Efficient Franchise' award.

Competing world-wide with over 130 franchises and Corporate owned branches, Shred-it San Diego won this award, by demonstrating the security measures, shredding speed and safe, efficent handling of consoles and shredding jobs this past year.

In accepting the award, V.P. Caso said, 'It is a great honor to win this highly-coveted prize. I accept it humbly on behalf of the greatest group of Customer Service Representatives in the World, that dedicated group of professionals who every day perform legendary customer service, often under difficult circimstances, yet they do it with a smile on their face and a sense of joy in their hearts. Make no mistake, this award honors them and their dedication, motivation and spirit of cooperation - - attributes they show daily. I thank Shred-it Corporate for this recognition, but in all good faith it is our CSR's who deserve this award. I am honored to accept it on their behalf!'

In a related issue, two independent customer surveys found Shred-it San Diego to have a Customer Satisfaction Index of 97%! In each survey, our customers expressed Total Satisfaction with our service, and would gladly recommend us to other firms.


Shred-it San Diego Achieves Certification from The National Association for Information Destruction

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Although the security and document destruction practices of Shred-it San Diego have long exceeded the standards established by NAID (National Association of Information Destruction), we have only recently applied for certification from this national group. Why did we do this now?

'Primarily,' says Tom Caso, Vice President and General Manager,'with the growing number of laws and regulations regarding information protection, we wanted to be able to go to one source to obtain needed information. In addition, we felt that it was important to have industry 'feed back'on our actions in the area of employee hiring, policies and procedures and information protection and compliance.'

NAID sets the criteria for certification as an impartial, independent security professional in their audits. Applicants for NAID certification submit certain critical documents -- policy and procedures manuals, employment records, promotional materials and other material -- for NAID review; facility security, monitoring systems, document destruction equipment and access control are also examined.

Compliance to NAID Standards is just another example of the overall operating excellence of Shred-it San Diego. Congratulations, Team!

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Free White Paper on Fighting Identity Theft Is Popular!
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Identity Theft continues to be a major problem: Over 10 million Americans will have their identity stolen this year, according to the United States Department of Commerce, merica, costing American business, by some estimates, over six billion dollars a year. Corporate espionage and the theft of intellectual property continues unabated.

Our free White Paper details how to avoid becoming a victim of this crime, and lists what actions to take should your identity be compromised. This easy to read and follow paper is availabe free upon request by calling 1-800-421-7473;or e-mail:info@shreditsd.com.

A customer list in the hands of an unscrupulous competitor can be a dangerous thing. Dumpster 'diving,' 'box surfing' and ëpaper poachersí are slang terms used to describe the stealing of data from trash bins.

Most corporations are aware of what steps to take to protect their sensitive and confidential documents, but the average consumer is often ignorant of this problem, or knows little of what can be done if their identity has been stolen. What course of action do they have?

ìHow to Avoid Identity Theft:Protect Your Good Name' has been compliled by our Staff to address these problems. It clearly

outlines what to do if your identity is stolen. It lists the government agencies to notify, gives addresses of appropriate credit agencies -- even provides sample letters to use in notifing authorities of the problem. More importantly, it lists a number of actions you can take to avoid the problem in the first place.

ìWe focus on those questions our customer's have asked us most frequently,î says Tom Caso, our General Manager. ìThe document destruction business is relatively young, so until recently there were no real guidelines on what material to destroy, or how long to keep certain materials. We were the first firm to offer on-site shredding in Southern California, a short ten years ago.' He adds, ìLegislation such as The California Privacy Act, HIPAA, and the Gramm-Leach Bliley Act, clearly puts the responsibility on the information-gathering firm to destroy confidential, sensitive financial and employee records.'

'We give an overview of these laws in this White Paper, but we also answer such questions as: How long should a consumer retain certain documents? What proof is needed that documents were destroyed? Why is 'Chain of Custody' an important security consideration? Our White Paper answers these and other questions.î

There is no charge for the White Paper.It is available upon request:
Shred-it San Diego, P.O. Box 2077, Vista, CA., 92085-2077. Or, if you wish, call: 760-598-5700.

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Shred-it offers Lost Key Assurance Program FREE!
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No one likes to put personal information (name, address, phone number) on key rings, since it can lead to harassing phone calls, unwelcome vistors, even Identity Theft. Lost keys, personal or business, always cause a problem, even though extra keys may exist. Research shows that if given an easy alternative to return lost keys, the finder will do so in 70% of cases.

With our Lost Key Assurance Program, keys are registered with us, along with contact information. Then if keys are lost, the Finder is simply drops them into any mailbox. The U.S. Postal Service delivers them to us. We'll contact you and make arrangements to return them, without your personal information being divulged in any way! (Our way of saying 'Thank you' for allowing us to be your partner in document security.)

How do you get started?

Print out the information shown below, or call 1-800-69-SHRED and ask for a free Registration card. Once you have the form, complete the information, and mail it to Shred-it San Diego or, if you prefer, e-mail us at info@shreditsd.com.
Do you want additional registration cards for colleagues or family members? Our customers get five (5) at No Cost. (Non-customers may register their keys with us, but a nominal handling fee will apply.)

Rest assured, your information is safe with us. We will not sell this information or reveal identities in any way. We use this information to contact you only to return lost keys.

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Print the following form, and mail it to Shred-it San Diego, P.O. Box 2077, Vista, CA 92085-2077, or via e-mail:info@shreditsd.com
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Lost Key Assurance Program Registration Form

Complete the information below and mail it to the above address. Itís that simple. (Donít you feel better already?)

Name:________________________________________
Company:_____________________________________
Street Address:_______________________________________
City:____________________ State:___________________ Zip Code:________
Phone:_________________________ Email:___________________________________
Birthday: Month_______ Day:_______

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